Archive for the ‘Real Estate’ Category

Special Offer

Wednesday, November 16th, 2011

Special Offer before Christmas

Platinum Bricks and Clicks Marketing Campaign special offer.

To qualify for this offer you must list your property for sale before Christmas.

The deal is as follows:-

The Platinum Bricks and Clicks Marketing campaign is normally payable as $999 upfront.

If you list prior to Christmas then only $499 is payable upfront. The remaining $500 is paid when the property is sold and settled.

Should the property not sell for any reason then the remaining $500 is not payable.

You will receive a professional marketing campaign, professional photography, professional website listing and all done by a professional licensed real estate for a low real estate commission.

It doesn't get much better.

Project Marketing Sydney

Wednesday, January 12th, 2011

This service is now available to developers who are looking to sell a project within the Sydney area. The major advantage of coming through One percent plus gst for your project marketing, is you know exactly what real estate commission you are going to be charged, 1%+gst of the sale price plus an upfront marketing charge.

Both established and off the plan developments are able to be project marketed. Can be used for town house developments, land subdivisions, housing estates or high rise projects.

From a developer's perspective it is all about the bottom line. Project marketing in Sydney does not need to be expensive.

As the real estate commission rate is set at only 1.1% the only thing that needs to be worked out with the agent is the make up and cost of the marketing plan.

Further, one of the major benefits for a vendor, is there little money asked for upfront. This means there is little impact on your cashflow.  Of course the listing agent will only do this Sydney project marketing campaign on an exclusive listing basis.

If you need any more information about Sydney project marketing please give us a call, or fill out the enquiry form.

Auction Clearance Rates

Tuesday, November 9th, 2010

The two mains ways of marketing a property are private treaty and auction. There are other ways such as tender,  but private treaty and auction are the most common.

Both have advantages and disadvantages.

Auctions

Properties that may be suitable for auction are normally very expensive or properties that may be fairly unique.

If an agent has suggested an auction program, normally they will ask for some marketing fee upfront. These real estate fees can sometimes run to thousands of dollars.

A couple of things you may want to do to find out if an auction would be suitable for your property are:-

Confirm what has been the result of the last three auctions that the agent has undertaken. Did the properties that were auctioned, actually sell under the hammer and what was the response of the vendor?

A secondary thing you may also want to look at, are auction clearance rates. These are widely published and may give an indication as to the state of the current property market.

Private Treaty

1%+gst  is designed for sellers that want to sell their property through normal private treaty for a low real estate commission, combined with a choice of professional marketing campaigns.

*The above is information only and not advice*

Central Coast

Sunday, November 7th, 2010

From January 2011, we have expanded to now include the Central Coast north of Sydney. So if you are on the central coast and selling in 2011 please register through our registration form and we will have an agent contact you.

This service will cover both the Gosford and Wyong Shire up to and including Berkeley Vale, Mardi, and Gorokan.

There will be a particular focus on Macmasters Beach, Copacabana, Avoca Beach and up to Terrigal.

Vendor Paid Advertising

Tuesday, October 26th, 2010

Vendor paid advertising is real estate advertising paid for by the vendor, and commonly called VPA.

The question becomes, when is it actually real estate advertising and advertising the property, and when is it agent self promotion?

Vendors can sometimes be asked for many thousands of dollars upfront for Vendor Paid advertising or VPA. This can be in addition to also being charged real estate commission. We believe a property should be sold using professional photography,  as part of a professional marketing campaign, however we don't believe it is necessary for a vendor of a normal home to be asked for many thousands of dollars upfront. For this reason even the basic  Bricks and clicks marketing campaign, which is free, uses professional photography.

It is well known that most enquiry is generated through the internet and particularly realestate.com.au. So is it necessary for vendors to still be asked to pay money upfront for real estate advertising that includes print media?

Occasionally you will see an advertisement where an agent has sold the property the first day, or first week on the market. When seeing this there are two thoughts that spring to mind. One is, the agent has done his job and sold the property, the other is, was it really necessary to spend all that money and pay a large commission to receive this result?

Our view is that if the licensed real estate agent is confident he is able to sell the property for a good price then there should be no need for large expensive vendor paid advertising.

A professional agent, using professional photography in a professional marketing campaign for a low agents commission.

This is how we think real estate should be sold in Australia.

Sydney property market

Thursday, August 19th, 2010

The property market is a funny thing.

As we start to see more sales and more happy sellers across Sydney, it has become clear that the property market is like any other market. It finds itself, and One Percent plus gst has found itself, within that market.

Our goal has always been the Sydney property market.

Even though we have seen a sale as far south as Menai, the majority of sales have been from Merrylands, through Parramatta, up to Baulkham Hills and out to Annangrove. It has been clear that the One percent plus gst concept has been received particularly well in Parramatta and surrounds, and then up through the Norwest into the Hills area. Of course, it is still available right throughout Sydney, it just so happens that it appears to have been taken up well in the west and North west sector.

As we have more happy sellers getting great results, it is only time before we see prudent vendors in the upper north shore come on board as well.

Of course we are under no illusions, it won't be easy, as we are up against some very large real estate franchises, with very large marketing budgets.

Having said that, with each vendor that save $1,000s in real estate commission the word must eventually get out.

Real estate commission rates

Saturday, August 14th, 2010

How much is real estate commission?

Real estate commission rates in New South Wales, including Sydney, are not set by law.

This means you can negotiate with an agent about their real estate commission rates.

The real estate commission rates charged by Sydney real estate agencies can and do vary widely.

As a guide, agents real estate commission in Sydney generally range from 2 to 3.5%. This is a large range and is is a guide only.

However, often real estate commissions are not the only fees to be charged to a prospective seller.

Vendors may also be charged other real estate fees such as marketing costs, auction campaigns and some real estate agents even charge prospective vendors a large upfront fee for marketing.  As well as being charged realestate commission, sellers may also be asked for Vendor paid advertising or VPA as it is commonly known. These extra fees on top of the agents real estate commission can be many thousands of dollars.

We believe it is essential to have a professional marketing programme that will allow a vendors property to be marketed in the best light. What we are not in favour of, is vendors being charged many thousands of dollars upfront for marketing a normal residential home. For this reason even the basic Bricks and clicks marketing campaign which is free, uses professional photography.

It is important to understand all the fees and charges you may be charged when selling your property.

We believe one of the best ways to sell a normal property is through a professional agent, using a professional marketing campaign, for a low real estate agents commission.

Marketing aside, we believe you should never pay more than one percent plus gst real estate sales commission on the sale of your property. This should be the highest agents commission you should be charged when selling your property.

Further, you should never be asked for many thousands of dollars money upfront for Vendor Paid advertising when marketing by normal sale.

Commercial Real Estate

Monday, August 2nd, 2010

Now available in Sydney

Competing against the major commercial real estate agents.

Thinking of selling a commercial property in Sydney?

Commercial or retail (shopfront)

Of course total selling fee will be only 1.1% including gst, plus a choice of  marketing plans that all include professional photography.

Will be sold be a licensed real estate agent, under an exclusive agency only.

No sale: no commission

Commercial property will have a sign out the front, and will also be listed in  realcommercial.com.au Real Commercial is the internet portal commercial real estate agents use to sell commercial property.

Who are some of the major Commercial real estate agents in Sydney?

Please compare what we are offering. Major competitors include:-

CB Richard Ellis

Taylor Nicholas

Jones Lang LaSalle

Norwest Commercial

Raine and Horne Commercial North Shore

And don't forget, No Sale, No commission.

Register now to save.

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